“The audio industry, especially in the consumer space, is concerned about cost control,” said Agren “If you are an OEM, being able to cut down the technical risks, but also the development time and the development cost is an attractive feature.”
OEMs can then pick-and-choose which enhancements they want to customize their chipset with, Dirac said.īesides customization, OEMs can accelerate their product’s time-to-market since they don’t have to develop their own software or write their own code. For the first time, Dirac’s room correction software, dubbed Dirac Live, is available for the soundbar market, said Agren.Īmong other specific enhancements made available through this collaboration are speaker optimization, bass management, bass enhancement, and immersive audio capabilities.
OEMs can customize the sound experience of their products with Dirac’s audio solutions and ensure consistent sound quality across their entire product line with Dirac’s tuning tools. The Dirac digital audio platform comprises both the company’s digital audio solutions and tuning tool kits. “They want to have the hardware chip with Arm’s cores andĬonnectors together with what the market expects for streaming services, decoders for Blu-ray discs and various formats used by Netflix and others,” Agren said.ĭirac Live room correction solution (Image: Dirac) “You also need to consider the timing issue.” The result, Agren explained, is increased clarity, more details and a better stereo image, and “that’s the basis for everything we do in the company.”īy teaming with Dirac, NXP aims to offer an advanced audio solution that meets the industry’s rising standards. However, “it is going to sound completely different for us, as human beings,” Agren explained.įor Dirac, it is not enough to just measure the energy for each frequency. This has been done for a long time in audio but only in considering the amount of energy.” If we analyze a piece of music, the energy content does not change when we play it backwards. “We try to get the playback system to be as true as the music as possible. Simply said, “if you measure systems electrically and acoustically, you are likely to encounter things like impulse response.”ĭirac - the company, not the physicist - claims its technology differs from existing solutions, because “we consider the timing of the system,” Agren said. Paul Dirac, a British Nobel-prize winning physicist, is famous for having created the Dirac Delta Function. “We stole his family name because, in science, it means something,” said Agren. The team won a startup competition, received some seed funding and, in 2004, they signed their first contract with automaker BMW.Ī link with Paul Dirac? Indeed. “That actually turned out to be true,” said Agren. Sharing a common interest for audio, they realized that they could use their knowledge in telecommunications to improve the quality of audio reproduction. At the time, six researchers “were doing some research about what became later the LTE standard for telecommunications,” said Agren. “NXP wants to have an out-of-the-box option for consumer electronics OEMs, and that’s why we have partnered with them.”ĭirac was founded as a spin-off from Sweden’s Uppsala University in 2001. “When you have all the competitors, what makes you unique? It is the completeness of the offering,” Jakob Agren, Dirac’s director of product management, told EE Times. NXP’s i.MX 8M family of chipsets is now equipped with Dirac’s audio digital platform so that OEMs can enable their products with digital room correction technology. NXP Semiconductor announced it has concluded an agreement with Swedish audio technology provider Dirac to provide the consumer market with higher quality audio across the entire product spectrum, including smart speakers and soundbars.
Room correction software can be used to reduce the distortions and improve audio clarity thanks to precise measurements of the room’s shape, size, furnishings, reflective surfaces and listeners’ locations. For audiophiles and general home theater enthusiasts, the system should not only provide a high-quality video experience but also an immersive audio experience to enjoy dialogue, sound effects and music.Įvery room, and all the objects in it, will react differently to frequencies of sound. The purpose of a home theater is to bring a theater-like experience to the comfort of your home.